a.b.e. Construction Chemicals has stood the test of time for 90 years
Advertising
The Star
Johannesburg Transvaal Wednesday 13 June 1945
super laykold advert
The Star
Johannesburg Transvaal Wednesday June 1945
super laykold advert
The Star
Johannesburg Transvaal Wednesday 16 May 1945
super laykold advert
The Star
Johannesburg Transvaal Wednesday 16 May 1945
super laykold advert
Retail
Advert in retail magazine
In-store promotions
super laycryl
In-store promotion
Retail event with stand
Point-of-sale materials
Red Hot Dot
In-store promotion
Brochures
Point-of-sale materials
Graffiti billboard
Events
Retail event
Product Launch
Construction event
Construction event
Packaging
epidermix packaging
in 1960’s
1979 – plycol polyurethane
coating
1980s – abe.®cote
1990s – abe.®screed
super laykold
1970’s
abeseal
in 1980’s
epidermix 372
1980’s
4-metal primer
1980’s
Projects
FLOORING
July 1985 –
Robertsons’ plants
abe.®cote WD 337
SEALANTS
July 1986 –
Playhouse Theatre & Opera House
dura.kol 25G
COATINGS
October 1985 –
Brewery Silos
abe.®cote 441
ADHESIVES
April 1988 –
Storms River Bridge
epidermix 350 Ι barragrout
WATERPROOFING
April 1988 –
Selwyn Nieman Building
torchon Ι super laykold
WATERPROOFING
July 1988 –
Sandton City
torchip M.S.
GENERAL CONSTRUCTION
December 1989 –
Boksburg Library
epidermix 307
GENERAL CONSTRUCTION
August 1991 –
Ben Schoeman Dock
epidermix 395 Ι 365
GENERAL CONSTRUCTION
December 1986 –
Pretoria Reservoir
epoxy tar
CONCRETE REPAIR & PROTECTION
December 1986 –
M2 Motorway, Bridge 6
epidermix 352 Ι 356
FLOORING
July 1986 –
La Lucia Luxury Flats
abe.®cote 337 WD
GENERAL CONSTRUCTION
December 1987 –
Road/Rail Bridge Benoni
epidermix 315 Ι 372 Ι barragrout
CONCRETE REPAIR & PROTECTION
July 1987 –
Potsdam WW Treatment Works
abe®cote SF 356 Ι barralatex
FLOORING
April 1987 –
Nestle Warehouse
abe.®co No. 3 Ι abecote WD 35
SEALANTS
December 1987 –
The Sewage Works Knysna
flexothane
FLOORING
July 1989 –
Epic Oil Mils Margarine
Masterplate
WATERPROOFING
September 1988 –
University of Fort Hare
flintkote 3 Ι ecofelt 02T
WATERPROOFING
August 1991 –
Cape Town Concourse
bituflex MST 500 Ι abecote 219
WATERPROOFING
January 1992 –
Sturrock Building
bituflex MS
WATERPROOFING
December 2000 –
Daimler Crysler Sout Africa
Index Testudo 20/4